What We Do
We collaborate with organizations to strengthen their revenue growth management (RGM) strategies, ensuring they are well-equipped to thrive in a competitive marketplace. In a landscape where effective revenue strategies are more critical than ever, we provide a structured approach to key areas of RGM.
We guide our clients in exploring vital aspects that drive revenue growth, such as optimizing pricing to maximize profitability, identifying promotional tactics that provide the best return on investment, effectively managing product portfolios and steering mixes to meet changing consumer demands, and negotiating trade terms to generate better commercial performance.
Our Revenue Growth Management Maturity Self-Assessment is designed to evaluate your company’s capabilities across four essential pillars: pricing, promotions, portfolio and mix, and trade terms. We also recognize the importance of enablers such as tools and data, processes, and organization, which are crucial for driving effective RGM strategies.
The assessment results will provide a clear evaluation of your organization’s maturity level in terms of RGM capabilities compared with other consumer goods companies, across all dimensions of the RGM toolkit.
What We Think
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